Amory Lovins
Chairman and Chief Scientist, Rocky Mountain Institute (RMI)
Amory Lovins
Last updated: February 02, 2023
Amory Lovins studied physics at Harvard University and the University of Oxford, and received an MA (by virtue of being a don) and nine honorary doctorates. Amory Lovins was named by Time magazine one of the World’s 100 most influential people in 2009.
His work focuses on transforming the car, real estate, electricity, water, semiconductor and several other sectors of the economy toward advanced resource productivity.
Amory Lovins has received the MacArthur Fellowship, the Heinz and Lindbergh Awards, and World Technology Award. He is also the recipient of the Right Livelihood Award (“alternative Nobel Prize”) and the Delphi Prize, Onassis Foundation.
He received the 1994 regional Award of Distinction from the American Institute of Architects, its highest award for non-architects, and the 2000 Happold Medal of the Construction Industry Council (UK).

Optimizing not building components but whole buildings as systems delivers high efficiency and yields the expected return on investment – and of course the lowest-risk investment is the one you don’t need to make. Amory Lovins Chairman and Chief Scientist, Rocky Mountain Institute (RMI)
His books include Reinventing Fire (2011), Winning the Oil Endgame (2005), Small is Profitable (2003), and Natural Capitalism (2000).
Amory Lovins co-founded the Rocky Mountain Institute with Hunter Lovins in 1982. The institute's USD 8 million income is mainly earned by programmatic enterprise such as private sector consultancy; the rest comes from grants and gifts.
He was a member of the Board, since the inception of the Advisory Board of the Holcim Foundation for Sustainable Construction in 2004, until March 2012. He also presented a keynote address “No more inefficiency” at the 3rd International Holcim Forum 2010 in Mexico City.
Ecogradia Podcast – The energy guru

To halt global warming, we must eliminate greenhouse gas emissions at scale and with speed. With renewables today, we can ignite a new kind of fire, one that is emissions-free and lower cost.
Amory is known worldwide for path-breaking ideas on energy sourcing and efficiency. For more than 45 years, he has been an advisor to building owners, corporations, and governments. He connects dots on the big canvas, linking a global perspective on sourcing and pricing to how we design pipes in super-efficient buildings.